GALAXY UNPACKED

Samsung Galaxy Unpacked 2024 • 2k attendees

Unveiling the next generation of mobile devices, powered by Galaxy AI.

An invite-only, immersive arena experience for press, influencers, and leaders in the tech space, hosted in San Jose’s SAP Center. Attendees got an exclusive first look at the Galaxy S24 series, Galaxy Ring, and a suite of AI features in this dynamic arena show, complete with stadium-scale lighting and a 3D anamorphic content design across all screens, seats, and lighting elements. At show close, all guests were welcomed to walk out onto the stage’s LED floor and backstage into the Product Experience Zone to interact with the product, chat with experts, and capture content.

Role: Creative Director, Stage Design + Attendee Experience
Agency: NVE Experience Agency
Stage Designer: Camille Connolly
Graphics + Screen Content: Samsung, Cheil Worldwide, Sila Sveta

UNIVERSE24

GitHub Universe 2024 • 3.5k attendees

The World’s Fair of Software for millions of developers and businesses who call GitHub home.

GitHub’s 10th annual and largest developer conference yet, hosted over 2 days at Fort Mason in San Francisco. The Hub housed immersive data experiences, hands-on storytelling activations, product demos, and connection points custom designed for GitHub, five platinum tier partner brands, and 10 gold tier sponsor booths. The Main Stage hosted executive keynotes and product announcements for an audience of 1500. Universe’s campus experience spanned across Fort Mason Center, including a second pavilion filled with breakout stages, expert centers, a bronze tier expo, and interactive data art pieces. An outdoor promenade served as a central space for guests to lunch, lounge, and watch streamed main stage programming.

Role: Creative Director, The Hub and Sponsor Experiences
Agency: Tinsel Design
3D Design: Pulse Studio
Graphic Design: Pair Design

FOOD FESTIVAL

The New York Times Food Festival 2022 • 3k attendees

The publication’s hotly anticipated second annual festival for foodies and chefs alike.

Held in Lincoln Center’s Damrosch Park, the NYT Food Festival showcased the best local restaurants of the year in market style tents, alongside the sharpest minds in food on stage—including Ina Garten, Padma Lakshmi, Danny Meyer, Eric Wareheim, Kwame Onwuachi, Rick Martinez, and the cast of FX’s The Bear. Guests could browse upscale grocers, bake sales and homewares, attend cookbook signings and celebrity-led bubbly tastings, and even snag reservations at the AMEX Cardholder exclusive Contramar pop-up restaurant.

Role: Creative Director
Agency: Superfly
Environmental Designer: Stevie Meder
Design Director: Mike Zoppo

 SXSW EDU 2019 • 13k attendees

Most visited demo activation at SXSW EDU 2019.

A four-quadrant “classroom of the future” demo circuit created for an audience of educators and administrators, and powered by Google Cloud. The lab showcased Google for Education services and cloud software, Google hardware, and trends in VR, AR, and flexible space design (with a few pieces of our own custom furniture made for this and future events).

Role: Creative Director
Agency: Jack Morton Worldwide
Environmental Designer: Nico Semenova
Graphic Designer: David Bernhardt

#CreateGood 2017 • 10k attendees

Won "Best Experiential Marketing Campaign" in the 2018 Digiday Publishing Awards.

A floor to ceiling pink arcade built to raise awareness of Lyft's Round Up & Donate feature. Points earned in the arcade were also matched with a donation to their partner charities.

Role: Creative Lead & Art Director
Agency: Brit+Co
Environmental & Graphic Designer: Cassidy Miller